-New Executive Leading Company’s Expansion-

Emeryville, Calif. – Aug. 24, 2021 – 3D Group, the industry trailblazer in 360 Feedback and leadership development, is pleased to announced Jeffrey Jones joined the firm as its first Chief Operating Officer earlier this year. He is leading the business’ efforts to serve more clients as the need for 3D Group’s services continues to grow.

“I’m excited to join 3D Group to support their continued growth.  I considered quite a few options but chose 3D Group because their values and their mission aligned so well with mine.  We’ve realized there are many companies that want a world-class 360 Feedback process but do not want the hassle of running it without an expert support team,” explains Jones. “My focus is building our operational systems so we can scale delivery and continue to expand our client base into this segment of the marketplace.”

Jones’ plans include expanding 3D Group’s capacity in all aspects of the business, including sales, consulting, and technology.  He continues to leverage the firm’s world-class 360 Feedback products to help leaders and organizations enhance their performance.

Jones has more than 20 years of experience scaling financial and operational infrastructure for businesses. Prior to 3D Group, he spent 10 years with Green Peak Partners, where he was the chief financial officer and partner. He directed and oversaw all aspects of finance, accounting, and operations for the leadership acceleration company. Jones worked closely with private equity firms as well as corporate clients.

“3D Group is the gold standard partner for companies seeking a high impact 360 Feedback to assess and develop their leaders and we have seen considerable growth in this area of our business,” says President Dale Rose. “We brought Jeff on to strengthen our operations in support of this expansion.”

Jones was most recently an independent consultant accelerating client growth through strategy and optimizing operations. His career includes being the CFO for real estate development firm Chaffin Light Associates for more than two years and holding the same title for more than eight years with Roaring Fork Club, a high-end country club in Colorado. Jones was also the assistant controller for Hotel Jerome in Aspen, CO for more than three years.

Jones earned his BS degree in accounting and finance from Florida State University. He is also a Certified Public Accountant as well as a Chartered Global Management Accountant.


Founded in 1994, 3D Group is the industry pioneer in using 360 Feedback to give organizations and employees valid data to support assessment and development of leaders. 3D Group’s mission is to help clients win in the marketplace by leveraging behavioral science to assess and develop talent. To learn more, please visit the company’s web site: www.3DGroup.net.



Marc Raybin

Cardinal Communications Strategies